g_URL is a London-based curatorial project co-founded by Alexandra Hull and Olivia Yallop in 2016.

It exists as an ongoing arts platform and London-based pop-up exhibition space, showcasing and collaborating with female-identifying artists who are working at the intersection of art and technology.

g_URL focuses primarily on young and emerging artists, whose work interrogates themes of the [de]construction and navigation of virtual spaces, multiplication and dissemination of the digital hyper-self/networked imagery, and the production and representation of female identity within the context of the internet.